Senior Manager, Programming Strategy

Content & Ops Team | San Francisco

About Us:

Crunchyroll is seeking a dynamic and highly-motivated leader to serve as Senior Manager of Programming Strategy. Working in tandem with Content Analytics, this role will provide partnership and guidance to leadership via rigorous analysis and insights. These insights will answer questions, force conversations, and ultimately drive key business decisions across acquisitions, editorial, curation and programming.

Location: San Francisco

Our headquarters is located in downtown San Francisco, where our group of cross-functional experts assemble to create experiences for Crunchyroll and VRV's passionate communities.

About You:

This individual will utilize strong qualitative instincts, industry experience, creative thinking, and internal resources to map trends and forecast programming opportunities while frequently crafting presentations to communicate our strategy.


  • Partner with content analytics group to regularly iterate programming strategy driven by audience and industry trends
  • Own acquisition title evaluations based on programming strategy
  • Deliver meaningful in-person and written insights on programming trends, performance, the competitive landscape, and audience behavior
  • Collaborate with cross-functional teams to optimize off-platform content distribution based on data, audience preferences, and best practices
  • Utilize critical thinking skills to analyze industry dynamics in order to formulate robust and timely strategic planning
  • Identify growth opportunities through testing programming, publishing techniques, and promotion


  • 4+ years of work experience in Entertainment, TV, Media industry.
  • Proven experience in identifying opportunities for business optimization and evaluating those initiatives
  • Strong analytical abilities/skills, including data analysis.
  • Possess an affinity for anime. A deep mental library of anime (and its nuances) is preferred.
  • Excellent interpersonal skills which will enable candidate to interact with a wide range of personalities/styles and establish effective relationships at all levels of the organization.
  • Exceptional attention to detail and effective communications
  • Desire to learn, ability to thrive in entrepreneurial setting, and an infectious passion for making things better


  • Competitive salary
  • Medical, dental, vision, STD, LTD, and life insurance
  • Health care and dependent care FSA
  • 401(k) plan with employer match
  • Employer paid commuter benefit
  • On-site gym, showers, yoga, and wellness classes
  • Catered lunch and dinner 4 days per week
  • Fun, passionate and skilled co-workers
  • Pet friendly environment - pet insurance and dog friendly office


Ellation What’s with the name, Ellation? We’re all a cast of characters that get passion and strive to celebrate fandom in all its forms. So we’re building a collection of destinations (a constellation, if you will) that connect people with their passions. Each day, we work to achieve complete fan elation (our vision), starting with popular subscription-video-on-demand brands, Crunchyroll and VRV. Our team spans across San Francisco, Los Angeles, Tokyo, and Chisinau to develop the product, design, engineering, marketing, and content that brings our communities of fans together.


Crunchyroll is the world’s largest destination for anime and manga. We’re an international business focused on creating both online and offline experiences for anime fans, through content (licensed, co-produced, and originals), merchandise, events, gaming, news, and more. 


VRV is a collection of fandom brands on a unified platform and includes Crunchyroll, sister-brand Rooster Teeth, Viacom’s NickSplat, and WB Digital’s DramaFever. Our community connects through immersive content experiences in a digitally-driven environment via bundled subscription, a la carte subscription, or ad-supported options.